Hospitality M.B.A. Concentrations

Economists recognize the global hospitality industry as the largest industry in the world and one of the fastest growing fields for future employment—and JWU is the largest educator of hospitality professionals in North America. Through our M.B.A. program in Hospitality, you’ll acquire the skills and experience you need to provide exemplary leadership for hospitality-related organizations throughout the world, including JWU’s covenant partners: Marriott and Compass Group. Prerequisite and foundation courses should be completed prior to registering for core and concentration courses.

The following specialized hospitality concentrations provide the advanced training and knowledge you need to secure employment positions in these growing fields:

Marketing Concentration
In the highly competitive hospitality and tourism industry, professional marketers are needed to conduct high-level research, develop effective strategies, enhance revenues from strategic channels and evaluate marketing outcomes. From marketing exotic travel destinations to promoting world class attractions, there are innumerable opportunities for skilled and experienced marketing professionals.

Event Leadership Concentration
In this high demand field, a concentration in event leadership will set you apart from the competition and qualify you to seek higher-level positions within global organizations that require an M.B.A. You’ll develop industry relevant skills as well as strategic planning and management expertise within the event field. Employment opportunities are boundless and include director of meetings and conventions, manager of expositions, producer of sport events, and director of special events for attractions and festivals.