Sports/Entertainment/Event Management students learned the ins and outs of putting together a major production as they worked to stage Culture Shock in May, a concert that raised funds for Meds & Food for Kids to provide relief to Haitian earthquake victims. Professor Craig Skilling got cheers from his class when he charged them with recruiting talent and a production crew, booking an on-campus location and marketing the event. When assignments were doled out for sound and lighting, food and beverage, talent management, and marketing and public relations, many students played dual roles. Among the eight performers were Kevin Lyttle, Verse Simmonds, T-Vice, Casely and Rio Latin Impact by Liz dance group. North Miami Mayor Andre Pierre made a guest appearance for an audience of several hundred who were thrilled to take photos on the “red carpet” outside the concert hall.
“We worked together so they understood what it takes to adhere to the pressure and deadlines associated with an event of this caliber,” said Skilling. “The outcome was a great success.” Ticket sales brought in close to $1,000 for the charity program.