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Faculty Bio, Erin Wilkinson

Erin Wilkinson

Interim Department Chair, Professor

College/School: College of Business
Department: Marketing

Campus: Providence
Office location: X320

Main college/department phone number: 401-598-2482


Erin Wilkinson teaches International Marketing, Consumer Behavior and Social Media & Internet Management at Johnson & Wales University. Her research interests include Internet strategy planning for domestic and international consumer service markets, along with Sustainable Market Development.

Wilkinson was recently granted a Fulbright Scholarship to work with African women on sustainable entrepreneurship. She has consulted small businesses on marketing opportunities in Mexico, Portugal, Sweden, The Gambia, Tanzania and Zanzibar. She is also an entrepreneurship consultant for the Rhode Island Small Business Development Center (SBDC), assisting businesses with strategic market planning, identification of target markets, competitive analysis and long term branding.

Wilkinson is a member of the American Marketing Association, the New England Direct Marketing Association and the Academy of International Business. She has previous experience at TDJ Company, Inc., where she was involved in strategic planning and marketing communications.

Wilkinson has received teaching and leadership awards, including the University Service Award.

 

Degrees
  • BA, International Relations and Business Economics, University of San Diego
  • MBA, International Business, US International University
  • DBA, International Business, Alliant International University