Diane McCrohan
Associate Professor + Department Chair, Marketing and Management
JWU Faculty Since 2005

About Diane
Diane McCrohan an associate professor who currently serves as the Department Chair for the Marketing Department and Management Department of JWU Providence's College of Business. McCrohan is a strong believer in experiential learning. McCrohan is always encouraging students to take advantage of the experiential learning the university offers, such as internships, study abroad opportunities, national competitions, and professional site visits.
McCrohan teaches in the Fashion Merchandising & Retailing program. She has experience with two large department stores, Jordan Marsh and Filene’s. (Both have now been consolidated under Macy’s.) She also has experience with retail banking. She encourages all of the fashion merchandising students to get experience in brick and mortar retailing in order to understand what happens in the physical stores.
McCrohan is currently enrolled in Iowa State University’s hybrid Ph.D. program in apparel, merchandising and design. She holds an MBA with a concentration in marketing from Bryant University. Her undergraduate degree is in fashion merchandising from the University of Rhode Island.
Education
- MBA, Bryant University
- B.S., University of Rhode Island
Courses
- RTL 1015: Introduction to Retail and Fashion
- RTL 2008: The Textiles Industry
- RTL 2122: Retail and Fashion Lab
- RTL 3030: Cases in Fashion and Retail
- RTL 3212: Sustainability in the Fashion Industry
- RTL 4050: Strategic Planning in the Fashion Industry
Professional Affiliations
International Textile & Apparel Association, 2016–present
National Retail Federation, 2009–present
Publications
- Shane-Nichols, A., McCrohan, D., & Chung, T. (2020). NFL Fanatics Identity and Consumption Behavior: A Gender Comparison. Sports Business and Management. https://doi.org/10.1108/SBM-08-2018-00
- PRESENTATION: “NFL Fanatics’ Communication of Identity through Apparel and Merchandise: A Gender Comparison,” International Textiles and Apparel Association Annual Conference, 2016. Authors: Amy Shane-Nichols, Diane McCrohan and Te-Lin Chung