Turning ideas into profit isn’t easy — but if you’re innovative and motivated, the Marketing program at JWU can show you how to transform your creativity into a career.
You’ll explore marketing analysis, strategy and communications, international selling, consumer behavior, brand design and so much more. Our experienced faculty and business partners will also work with you to build your own customized career path for you to pursue what interests you most.
Opportunities exist for internships, studying abroad or joining our award-winning ADTEAM. You can also gain real-world experience with our Directed Experiential Education (DEE) projects, where students provide consultation for real companies to create new marketing campaigns.
Choose to specialize in one of two areas (Providence Campus only):
When you graduate, you’ll be prepared for professional marketing positions in disciplines such as product development, digital marketing, sales management, consumer research, social media marketing, brand management and marketing analytics. Your options are as endless as your creativity.
My favorite thing about JWU is the ability to be a part of different organizations and create your own community within them. I have learned how to be a part of something so much bigger than myself.MADISON HERNANDEZ '18
As part of your coursework, you will have the opportunity to obtain professional certifications in Sales Management from SalesForce and in Social Media Marketing from Hootsuite, in addition to LinkedIn Learning Certificates to add to your LinkedIn profile.
In addition to classes, free elective credit can be applied to a number of options such as Directed Experiential Education (DEE), internship, Advertising Team or study abroad. You are encouraged to contact an advisor before scheduling free elective credits.
For a full course listing, visit the JWU Catalog:
Professor
Professor Regine teaches undergraduate courses in marketing, advertising and retail and graduate courses in Marketing and Management both online and face-to-face.
Professor & Program Lead, Advertising & Media Communications; Marketing
Professor Fruzzetti’s twin areas of specialization are marketing research and consumer behavior, both of which focus on why people do the things they do.
Professor, Faculty Director of Business Accreditation
Howarth brings 15-plus years of experience in the retail, healthcare, and hospitality/tourism industries, including management positions in hotel sales, marketing, and operations.
Anthony Fruzzetti, Ph.D.
Professor & Faculty Lead
Advertising & Media Communications Program
401-598-1896
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